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No Fear Finance: An Introduction to Finance and Investment for the Non-finance Professional, by Guy Fraser-Sampson
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Many people are too apprehensive of the perceived risk to invest and too intimidated by the complicated jargon to consider finance. No Fear Finance is an accessible guide to the essentials of finance and investment for students approaching the subject for the first time or professionals looking to gain new skills.
Guy Fraser-Sampson covers topics such as how people do business, how business is financed, accounting basics, financial accounting, working capital, capital transactions, the investment fundamentals of risk and return, the time value of money, investing in bonds and equity, asset classes, different types of funds, asset allocation, derivatives, behavioral finance and the future of business finance. Covering all of the basics needed to have a thorough understanding of finance, Fraser-Sampson provides general readers, entrepreneurs and new managers with the confidence to confront complex financial and investment concepts.
- Sales Rank: #3320479 in Books
- Published on: 2011-10-15
- Original language: English
- Number of items: 1
- Dimensions: 9.42" h x 1.15" w x 6.73" l, .82 pounds
- Binding: Paperback
- 264 pages
Review
About the author: “…[Guy Fraser-Sampson] is in a class of his own. He is fluent, informal and amusing and has a natural talent for making a complex subject seem both approachable and interesting.” – Journal of Pensions�
"...in No Fear Finance Guy Fraser-Sampson attempts to show that finance is not such a scary subject as it can sound and that anyone can learn to understand it by taking on some basic principals. The book...introduces all of the key topics involved in finance which people should be aware of in today's world." -- The Capital Spectator�
"...keeps readers at ease with a conversational tone and references to The Hitchhiker’s Guide to the Galaxy in this overview for non-professionals, entrepreneurs, undergraduate and graduate students, and anyone who needs to quickly understand company accounts and financial policy.”�
-- Book News, Inc.
"I’m reading No Fear Finance by Guy Fraser Sampson, a lecturer at Cass Business School (if, like me, you know you are never going to do an MBA, you should read it as well)." -- MoneyWeek
About the Author
Guy Fraser-Sampson is a private equity expert at Cass Business School, in the City of London. He has conducted training and consulting assignments for clients around the world, including sovereign wealth funds, banks, investment managers and pension funds. Fraser-Sampson is the author of the best-selling finance titles Private Equity as an Asset Class and Multi-Asset Class Investment Strategy (Wiley Finance).�
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