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Business Communication TodayFrom Pearson
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For courses in Business Communication.
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The Ever-Changing Mold of Modern Business Communication
Business Communication Today continually demonstrates the inherent connection between recent technological developments and modern business practices. With each new edition, this text addresses the most essential changes in technology and how they impact the business world, while still addressing timeless business skills such as listening, presenting, and writing.
With a strong focus on mobile connectivity, the Thirteenth Edition is a highly integrated text that blends new topics such as social media in business seamlessly with more traditional entrepreneurial concepts. The flexible text is suitable for all readers seeking to master necessary skills for succeeding in the workplace. With a clear, fluid chapter organization that addresses, develops, and reviews major concepts, Business Communication Today instills crucial business skills readers will need to thrive in an office environment.
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Also Available with MyBCommLab�
This title is also available with MyBCommLab–an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts.
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Note: You are purchasing a standalone product; MyBCommLabdoes not come packaged with this content. If you would like to purchase both the physical text and MyBCommLab search for ISBN-10: 0134088263 / ISBN-13: 9780134088266 Business Communication Today Plus MyBCommLab with Pearson eText -- Access Card Package, 13/e. That package includes ISBN-10: 0133867552 / ISBN-13: 9780133867558 Business Communication Today, 13e and ISBN-10: 0133877663 / ISBN-13: 9780133877663 MyBCommLab with Pearson eText -- Access Card.
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MyBCommLab should only be purchased when required by an instructor.
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- Sales Rank: #924321 in Books
- Original language: English
- Dimensions: 10.87" h x .83" w x 8.50" l, 2.90 pounds
- Binding: Paperback
About the Author
Courtland L. Bov�e and John V. Thill have been leading textbook authors for more than two decades, introducing millions of students to the fields of business and business communication. Their award-winning texts are distinguished by proven pedagogical features, extensive selections of contemporary case studies, hundreds of real-life examples, engaging writing, thorough research, and the unique integration of print and electronic resources. Each new edition reflects the authors’ commitment to continuous refinement and improvement, particularly in terms of modeling the latest practices in business and the use of technology. Professor Bov�e has 22 years of teaching experience at Grossmont College in San Diego, where he has received teaching honors and was accorded that institution’s C. Allen Paul Distinguished Chair. Mr. Thill is a prominent communications consultant who has worked with organizations ranging from Fortune 500 multinationals to entrepreneurial start-ups. He formerly held positions with Pacific Bell and Texaco. Courtland Bov�e and John Thill were recently awarded proclamations from the Governor of Massachusetts for their lifelong contributions to education and for their commitment to the summer youth baseball program that is sponsored by the Boston Red Sox.
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Most helpful customer reviews
3 of 3 people found the following review helpful.
Required Text but not the worst ever
By Gabrielle
This book was required for my business communications course for my MBA. The value edition comes as loose leaf pages and you will need to have a three ring binder to hold it together (about a 1" binder will work). This package also comes with the information to access MyBComm Lab, check that your course requires this.
The text was easy to understand and follow along with and there are all kinds of examples included in the text from real world businesses. The homework items included after each chapter were challenging but taught good lessons / ideas.
1 of 1 people found the following review helpful.
Great Substitute for Latest Editions
By Kayla H.
My teacher had to accommodate the rest of us who had this version instead of the latest version. However, the information was identical! Prior to tests we had to make sure she stated the title of the chapter so we knew which chapters to consult on the open book exams. I would recommend this to any and every college student who doesn't mind not being handed each chapter on a silver platter, especially when your instructor is willing to make accommodations for thrifty students.
2 of 2 people found the following review helpful.
Who knows if I like it, I can't read it
By Heather Brown
Who knows if I like it, I can't read it... If you plan to rent the book and read on your computer, think again. This book is only available to read in the app, and not the windows app. So much for 'Read on any Device'.
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